Marketing News

Consumers Are Sweet on Fine Fragrance

Vanilla and caramel gourmands top Luxoni Beauty’s compilation of fall 2024’s hottest fragrance trends.

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By: Lianna Albrizio

Associate Editor

When songstress Sabrina Carpenter debuted her first fragrance, “Sweet Tooth,” in November 2022, the fragrance was what marketers billed “reminiscent of the irresistible joy of a candy shop, filled with creamy chocolate, pops of color, swirls and sweets.” Naturally, the gourmand fragrance features notes of chocolate marshmallow, vanilla, Chantilly cream and sugared musks. “Sweet Tooth” from Sabrina Carpenter was released November 2022. Today, consumers’ sweet tooth for fine fragr...

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